B
Bachelor’s degree
- Length
- 120 credit hours, normally 40 courses of three credit hours, including a graduation project.
- Entry
- A secondary school certificate or its equivalent, and documented work experience in the field.
- Status
- In preparation
- Levels
- Bachelor's
- Credit hours
- 120
- Delivery
- Fully online
- Experience
- Assessed course by course
- Status
- In preparation
Overview
About the program
For working designers who want a degree behind their portfolio. The program covers design principles, type, branding and digital interfaces.
The Graphic and Digital Design program is designed for people who already work in the field. It covers design principles, typography, branding, digital illustration, interface design, and ends with portfolio development.
Like every Madison program, it is built for working adults. Courses you already master through your work are tested and recorded with a grade; the rest you study online, at your own pace, with tasks carried out in your own workplace.
In preparation. This program is not open for enrollment yet. It opens when its curriculum and courses are in place on the learning platform.
Outcomes
What you will be able to do
- 01Design principlesExplain the core ideas of design principles and use them to read real situations at work.
- 02TypographyAnalyse a real problem in typography and recommend a course of action backed by evidence.
- 03BrandingApply the methods of branding in your own organization and measure the result.
- 04Digital illustrationPlan and lead work in digital illustration, and document your decisions to a professional standard.
- 05Interface designEvaluate current practice in interface design against recognised standards and propose improvements.
- 06Portfolio developmentAdvise colleagues and managers on portfolio development in clear, well-structured writing.
Curriculum
What you will study
The main areas of the curriculum. Your personal study plan lists the exact courses, their credit hours and those you may claim through assessment.
- 01Design principlesComposition, colour, hierarchy and the rules of good design.Core area
- 02TypographyChoosing and setting type for print and screen.Core area
- 03BrandingDesigning brand identities and the systems that keep them consistent.Core area
- 04Digital illustrationDrawing and illustrating with digital tools.Core area
- 05Interface designDesigning clear, usable screens for websites and apps.Core area
- 06Portfolio developmentCurating and presenting a professional design portfolio.Core area
Levels
Levels, length and entry
Your experience
How your experience counts
- 01
Send your record
Your CV, certificates and evidence of work are mapped to the courses of this program.
- 02
Sit the course tests
Each course you claim is tested on its own. A pass is recorded on your transcript with its grade.
- 03
Study the rest
The remaining courses become your personal plan, with an expected end date in writing.
Professional titles
The field, by title
Beside the degree, this field is planned as a professional credential, with the title written before it. A title is not a degree. How titles work.
- 01Expert in Graphic and Digital DesignFor people who have practiced Graphic and Digital Design for years and want their competence assessed and recorded.
- 02Consultant in Graphic and Digital DesignFor experienced people who advise organizations on Graphic and Digital Design.
- 03Trainer in Graphic and Digital DesignFor experienced people who teach or coach others in Graphic and Digital Design at work.
- 04Diploma in Graphic and Digital DesignA focused credential in Graphic and Digital Design, based on assessed knowledge and evidence of practice.
In preparation. No title is open yet; the requirements are published when it opens.
Careers
Where this program is used
- Graphic designer
- Brand designer
- Interface designer
- Art director
Roles this program relates to. A degree supports a career; it does not guarantee a position, and each employer sets its own requirements.